Facebook is one of the largest social media platforms in the world, with over 2.8 billion monthly active users. With such a large user base, it's no surprise that many people are interested in finding ways to make money on Facebook.
However, not everyone has the financial resources to invest in paid advertising or other marketing campaigns. Fortunately, there are several ways to make money on Facebook without spending any money.
Following are seven ways that don’t require any monetary investment if you are wondering how to make money on Facebook:
If you have got a Facebook page where you post videos, you could make money online through in-stream ads.
In-stream ads are the ads that appear when you are watching a video, typically in the middle or toward the end of the video. Every time someone watches such an ad running on a video on your page you get a share of whatever the advertiser is paying Facebook to run his/her ad on the platform.
Video ads that appear after the main video starts playing are called mid-roll ads. You may also have pre-roll ads which usually play right before the original video starts playing. These usually occur when someone specifically searches for your video.
In-stream ads may also be in the form of image ads (display ads) for videos that don’t have a suitable spot to place a video ad.
With auto placements, Facebook’s auction system will automatically pick the ads to run on your videos including their position in the video, meaning you can focus on making quality content.
It is a great passive way to make money through Facebook as you don’t need to go out of your way to make money, and just need to continue posting quality content.
Another great way to earn passively on Facebook is by joining the Synkdup Headhunter program.
The Synkdup Headhunter program is a share-and-earn recruitment marketing program that you can make up to $100 daily if you use your Facebook right.
Here are some ways you can share Synkdup links on Facebook:
Although they work on the same payment model, unlike affiliate links, these links don't have an expiration date. And you get your commission regardless of whether the candidate got the job or not as long as it is a genuine candidate.
You can just post these links arbitrarily in the captions of your totally unrelated posts and still earn good payouts.
Or you can join career and corporate-related groups on Facebook and keep posting on them regularly until you build a reputation and then start posting these links with your posts after some time.
This is a really safe and passive way to generate some side income for yourself. And if you do it very seriously and start using other social media platforms as well, you could probably make enough to support a comfortable living.
Another great way to cash your Facebook following is by collaborating with brands looking to advertise on Facebook.
If you are a prolific creator and post advertiser-friendly, non-controversial content, you can charge a brand for creating sponsored posts that feature their products/services or promote them in any other way.
You could make the image or video-based content of any kind that promotes the brand and drives traffic to their website or sales page with various tools provided by Facebook.
Facebook’s Brand Collabs Manager, a tool that connects content creators and brands is a very useful tool for this type of advertising.
The tool provides you with a platform to showcase your audience, interests, and content style to potential brand partners, making it easier for them to find relevant collaboration opportunities. It also helps brands help evaluate the performance of the sponsored posts.
Follow these steps to advertise with branded content:
Joining an affiliate marketing program is a good option if there happens to be a marketable niche for the posts you generally publish on Facebook.
A niche could be anything from hair and makeup to football shoes. If your posts easily fall in a general category like health and fitness, personal finance and investment, sports, music, etc you are very likely to find an affiliate program related to it.
The model is based on the idea of utilizing the Facebook personas of everyday folk for the purpose of marketing. It is assumed, and rightly so, that you are more likely to be sold if you are presented with the product/service through someone who has some sort of expertise on the subject.
This perceived expertise may be based on personal experience, professional qualification, personal interest/hobby, or profusion of posts on the subject or related subjects on Facebook and the admin-hood of a page or group related to the subject.
You can also use Facebook to sell stuff online with the help of the Facebook Marketplace. Facebook marketplace is a feature on Facebook that allows users to buy and sell stuff within their local community.
Following are the requirements to sell on the Facebook marketplace.
Some of the most common ways to make money using Facebook Marketplace include
If you have got a significant Facebook presence (over 10,000 followers or equivalent), you can monetize it by offering paid subscriptions to your viewers.
By purchasing a subscription, your fans can get access to exclusive content or get special benefits by paying a fixed amount on a monthly basis. It is a better alternative to explicitly asking for patron donations.
Facebook has recently introduced a ‘’Stars’’ feature that allows fans to buy a pack of stars to send tips to content creators on Facebook. Facebook pays you $0.01 for each star you receive from viewers.
Facebook groups are a feature on Facebook that allows users to create or join communities of people who share common interests, beliefs, or goals. These groups can be public, meaning anyone can see the group and its content, or they can be private, meaning only members who are approved by the group's administrator can see the content.
Members of a group can interact with each other by posting text, photos, and videos, as well as commenting and liking each other's posts. sense of community and support among members.
Note that it's important to follow Facebook's policies and guidelines when monetizing your group, such as clearly disclosing sponsored posts and avoiding spamming members with promotional content.
Additionally, engaging with your group and providing value to members should always be a top priority, as this can help build a loyal following and increase your monetization potential.
In conclusion, there are many ways to make money on Facebook without spending money. From selling products or services to affiliate marketing to leveraging your personal brand, the opportunities are endless.
The key is to be creative and persistent in your efforts and to find a strategy that works best for you. By following the tips and suggestions outlined in this article, you can start earning money on Facebook without spending a dime.
Whether you are looking to supplement your income, build a full-time business, or just have some fun, there is something for everyone on this platform. So why not start exploring the possibilities today?